By December 2008, learning market of meeting, China to learn sponsor by Chinese productivity \” forum of innovation of course of study of the state-owend enterprise in 2008 \” go up, international is famous Levi of life dress brand \’ S and its are big China division president allows with one action of Ms. Li Jiexia to be picked so that 2008 China provide innovation power company, 2008 China enterprise to innovate most fine figure two large award, test and verify Levi \’ the innovation actual strength that brand of forward position of this international vogue comes to S for years.
According to reporter understanding, this the tenet of innovation forum is \” innovation, harmonious, development \” , national hair changes appoint, country of the State Council endowment appoint the banner industry leader inside the famous expert scholar that waits for academy of science of society of lab of relevant section leader, the State Council, Beijing University, China to wait for a research organization and course of study attends plenary meeting, the year that witnesses Chinese enterprise innovation jointly is proud. It is in order to promote enterprise innovation oneself allow \” forum of Chinese enterprise innovation \” held 8 successfully already, effectively aroused the innovation passion of Chinese enterprise and entrepreneur, got the wide attention of social all circles and reputably.
The company that these participation all is the person above average in its industry, in increasingly information is changed, the instantly with intense with each passing day competition, these enterprises all depend on what remarkable innovation ability makes respective trade with management wisdom to get the person that run, while ceaseless innovation gives enterprise society value, more the social duty that performing a business with the management concept of lead and advanced company culture, make industry model.
Second innovation forum is here medium, with one action picks the Levi that gets two large award \’ S company and its are big Chinese division president allows Ms. Li Jiexia to appear particularly compelling. The look lady in prize-giving spot is easy and kiss and, this is located in 2002 Levi \’ the lady that S brand takes China, in changeable fashionable bound, hold to all the time \” brand namely best capital \” management concept and company article of creed or faith, do one\’s best lets Levi \’ this super train is in S brand the travel before fashionable forward position is firm. Below the government that holds a lady, levi \’ S is in weak point in time of 7 years, sell outstanding achievement with turning over speed increase sharply every year. Current, levi \’ S has retail sales shop to exceed 400 in the whole nation, grow quickly for client of market high end group portion is occupied than highest bull-puncher dress brand.
Come for years, active all the time the Levi in forward position of life style group \’ S card, with its exuberant innovation ability, not only model a Zhuo Er not group the brand is temperamental, more creat piece accumulate the simple sense that embodied spirit of every times elite, capture the heart of group of countless young individual character, make its had the brand asset that Ling Renyan admires and brand value. Current, levi \’ had formed below S brand banner a lot of child brand, formed exceed strong brand battle array, increasingly the momentum that coruscate gives big company and flourishingly vitality. And fall in so driving brand battle array, levi \’ S always theres is no lack of the nods eyeball pen of full of originality, its near future rolls out advocate play classical cowboy \” 501 \” series, the follow agitation that prolonged does not cease was lifted in fashionable bound, become have a fever friendly people of rare have the bull-puncher curiosity that collects value alone. In recent years cowboy outfit occupies sportswear to act the role of kind of market share from in the past 20% climb litre for 60% current, levi \’ the contributive result of S brand cannot be done not have.
As a many channel sells brand company, levi \’ S still insists to undertake improve and upgrading to the administrative system of oneself ceaselessly, this also is Levi \’ the real reason place that S China can realize to run a sale completely in this one channel. The effort that will allow a lady for years also was obtained as award of Chinese crackajack sale, heart award of award of advertisement of tall optimal subway, adman China case waits a lot of affirmation a moment. What locate to the brand is accurate hold what popularize with the market to pay attention to, make Levi \’ S rises step by step like the achievement that goes up in the sale as its in the reputation of brand bound.
Look lady expresses to the reporter, bull-puncher dress serves as a kind of fashionable clothing, be full of use feeling and energy, more and more the connotation of culture of spirit of more be giftinged, also be hit the brand of the times, levi \’ S abides by this to plant namely of pair of era culture elite esteem, the force that hammers into shape innovate in the brand ceaselessly, be born ceaselessly with culture of root establish diversity, in a steady stream give out more and classical originality, gift the vigor with abundant brand and exuberant life. Look lady expresses, this ability is the place with a fashionable really forehand and moving brand. And dote on Levi \’ the young people of S brand, their youthful energy and the fashionable individual character that are dedicated to pursuit are Levi \’ the set off with S best brand, gifted again the innovation life with real brand.